Nizamova A.Sh.Kazan State University of Architecture and Engineering, Kazan, Republic of Tatarstan, Russian Federation kazan2@yandex.ru
Virtsev M.Yu.Kazan State University of Architecture and Engineering, Kazan, Republic of Tatarstan, Russian Federation Virtsev1979@mail.ru
Importance The current state of the industrial production market necessitates the development of universal valuation techniques and new approaches to innovative capacity management enabling to enhance the efficiency of tangible and intangible business opportunities of enterprises. Objectives The study aims to develop an algorithm to predict innovative business strategies. To meet the challenge, we analyzed the interpretation of innovative capacity, the existing approaches to its management, and developed an algorithm to forecast an innovative activity strategy of enterprises. Methods The study employs a systems approach and a data analysis method, using a correlation and regression analysis. Results We developed an algorithm to forecast a strategy of innovative activities of enterprises based on their innovation profile. Conclusions and Relevance The practical significance of the study is that the offered methodology can be applied to enterprises of different size and industry affiliation.
Keywords: innovative capacity, intellectual capital, management, economic systems
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