Subject. The article addresses the organization of foresight sessions to take into account the opinion of residents of rural areas when choosing areas of agricultural diversification that contribute to increasing the sustainability of the development of the territory of residence. Objectives. The aim is to investigate the perception of the concept of "ideal village" by the residents of a rural municipality; to test the research methodology for choosing the directions of diversification of the agricultural economy to increase the sustainability of rural development. Methods. The study employs methods of logical analysis, the communication technology of designing the image of the future. The data for the study were obtained during a foresight session by means of moderation. Results. On the territory of the "Kurumkansky district" municipality of the Republic of Buryatia, the main issue is employment of the population. Residents consider various social infrastructure facilities, like schools, kindergartens, as the main areas of employment. Among possible directions of agricultural diversification, those related to tourism, primary processing of agricultural products, landscape gardening and improvement of rural areas are highlighted. Entrepreneurship is practically not considered as a source of job creation and additional income. Conclusions. The study establishes that people choose areas of agricultural diversification that do not violate the ecology of the place of residence, enable expansion of sales markets through unrelated areas of diversification, such as tourism, primary processing of agricultural products.
Keywords: diversification, agriculture, foresight session, sustainability of rural development
References:
Yashkin A.V., Balandina S.V. [Directions of harmonious development of agriculture and agricultural territories]. Upravlencheskii uchet = Management Accounting, 2022, no. 1-3, pp. 367–372. URL: Link (In Russ.)
Belousova E.A., Kaibicheva E.I. [Prospects of incremental approach in strategic planning of rural municipalities’ socio-economic development]. Upravlenets, 2022, vol. 13, no. 1, pp. 49–67. URL: Link (In Russ.)
Rakhimova E.A. [Formation of the organizational and economic mechanism of diversification of farming activities]. Agrarnyi vestnik Urala = Agrarian Bulletin of the Urals, 2022, no. 1, pp. 92–102. URL: Link (In Russ.)
Ermakova I.N., Gavrilova O.Yu. [Development of non agricultural activities in rural areas of the Krasnoyarsk region]. Fundamental'nye issledovaniya = Fundamental Research, 2022, no. 4, pp. 18–22. URL: Link= lbqdkiub9h922334195 (In Russ.)
Monakhov S.V. [Development of large integration business structures in the modern agro-industrial complex of Russia]. Ekonomika sel'skogo khozyaistva Rossii = Economics of Agriculture of Russia, 2022, no. 4, pp. 74–79. URL: Link (In Russ.)
Sergeeva N.V., Dzhancharova G.K. [Vertical integration and diversification of production]. Finansovyi biznes = Financial Business, 2022, no. 4, pp. 50–53. URL: Link (In Russ.)
Korabel'nikov I.S. [The state and priorities of spatial development of the agricultural economy of the region]. Vestnik Kurskoi gosudarstvennoi sel'skokhozyaistvennoi akademii = Vestnik of Kursk State Agricultural Academy, 2022, no. 3, pp. 127–135. URL: Link (In Russ.)
Nedikov K.D., Ulez'ko A.V. [Perspectives for development of the system of integration interactions in the agrifood complex]. Vestnik Voronezhskogo gosudarstvennogo agrarnogo universiteta = Vestnik of Voronezh State Agrarian University, 2022, vol. 15, no. 1, pp. 171–179. URL: Link (In Russ.)
Tyutyunikov A.A., Ulez'ko A.V. [On the composition and classification of factors in rural development]. Ekonomika sel'skogo khozyaistva Rossii = Economics of Agriculture of Russia, 2022, no. 5, pp. 97–102. URL: Link (In Russ.)
Biyak L.L. [Tourism as a direction of life of rural settlements]. Ekonomika: vchera, segodnya, zavtra = Economics: Yesterday, Today and Tomorrow, 2022, vol. 12, no. 3-1, pp. 172–178. URL: Link (In Russ.)
Silaeva L.P. [Placement and specialization of production agricultural products in the border territories of the Russian Federation]. Nauchnoe obozrenie: teoriya i praktika =Scientific Review: Theory and Practice, 2022, vol. 12, no. 1, pp. 26–35. URL: Link (In Russ.)
Generalova S.V. [Main directions of development of small agricultural business]. Nauchnoe obozrenie: teoriya i praktika =Scientific Review: Theory and Practice, 2022, vol. 12, no. 1, pp. 53–61. URL: Link (In Russ.)
Mozhaev E.E., Markov A.K., Vasil'eva I.V. [Theoretical foundations for the implementation of diversification in the agricultural sector of the economy]. Nauchnoe obozrenie: teoriya i praktika =Scientific Review: Theory and Practice, 2022, vol. 12, no. 1, pp. 62–71. URL: Link (In Russ.)
Tolparov E.B., Balashova S.A. [The state and prospects of employment of the rural population of Russia]. Vestnik Rossiiskogo gosudarstvennogo agrarnogo zaochnogo universiteta = Herald of Russian State Agrarian Correspondence University, 2022, no. 40, pp. 78–87. URL: Link.pdf (In Russ.)
Barlybaev A.A., Sitnova I.A. [Entrepreneurship in rural areas: the role and importance in the sustainable development of rural areas]. Vestnik Altaiskoi akademii ekonomiki i prava = Bulletin of Altai Academy of Economics and Law, 2021, no. 11-1, pp. 19–25. URL: Link (In Russ.)
Garskaya E.S., Semenov A.V. [The state and dynamics of the social and labour sphere of rural areas of the Pskov region]. Ekonomika XXI veka: innovatsii, investitsii, obrazovanie = Economy of the XXI century: innovation, investment, education, 2022, vol. 10, no. 4, pp. 65–68. URL: Link (In Russ.)
Askarov A.A., Stovba E.V. [The foreign experience of strategic planning development in rural territories on the basis of foresight technology]. Vestnik NGIEI = Bulletin NGIEI, 2019, no. 8, pp. 77–85. URL: Link (In Russ.)
Stovba E.V., Luk'yanova M.T., Kovshov V.A. [The foresight forecasting of sustainable development of rural territories of the region (on the example of the Republic of Bashkortostan)]. Upravlenie ustoichivym razvitiem = Sustainable Development Management, 2020, no. 1, pp. 17–24. URL: Link (In Russ.)
