Subject. The article deals with theoretical aspects of the "green" financing concept. Objectives. The purpose is to show that the main components of the said concept are the interests of society, the economy, and the environment in order to achieve sustainable development goals. Methods. In the course of the study, I performed the content analysis of available sources, comparative analysis. Furthermore, the paper presents graphical models. Results. The paradigm of sustainable development includes requirements for environmental protection, guarantees of freedom and social justice for all members of the society. "Green" financing as a tool for implementing sustainable development is aimed at improving the living standards. Under modern production development, with constantly decreasing resources, it is crucial to optimize the discrepancies between the demand for the technological process and the resources that support the environmental safety of human life. Green finance requires innovative ways to ensure economic growth and improve the environmental performance of production processes and products. Conclusions. Green financing of production involves mandatory environmental and social elements in the economic system in order to create a more sustainable and socially responsible business.
Keywords: environmental problem, sustainable development, green financing, corporate social responsibility
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