Subject This paper considers the theoretical, practical and methodological issues related to the definition of the financial condition of enterprises, based on the use of a set of relative indicators of companies. Objectives The paper aims to obtain a generalized integral assessment of the financial potential of oil and gas companies and build a graphical model for visual presentation of the results of calculations. Methods For the study, we used tools of graphical analysis, fuzzy set theory and Cartesian coordinate system for calculating common integrated indicators. Results The paper presents a developed technique of integral estimation of the financial position of the companies and a graphic model reflecting the received estimation position. It defines zones that correspond to the company's financial situation at a particular point in time. Relevance The results obtained can be used in financial analysis of companies, as well as in the educational course on financial disciplines. The methodology offered can be of interest to top management and investment companies focused on the oil and gas industry, as well as during the comparative analysis of companies for scientific and educational purposes.
Keywords: financial potential, integral estimate, graphical analysis, oil and gas company