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Bank plastic cards in Russia: Problems and development prospects

Vol. 25, Iss. 12, DECEMBER 2019

Received: 18 June 2019

Received in revised form: 14 November 2019

Accepted: 28 November 2019

Available online: 25 December 2019

Subject Heading: Banking

JEL Classification: G21, G28

Pages: 2786–2803

https://doi.org/10.24891/fc.25.12.2786

Borisov A.V. Kuban State University (KubSU), Krasnodar, Russian Federation
borisoffree@mail.ru

ORCID id: not available

Ryndina I.V. Kuban State University (KubSU), Krasnodar, Russian Federation
iryndina@inbox.ru

ORCID id: not available

Subject We consider the significance and impact of bank plastic cards on the national payment system of Russia, as well as the main problems of using bank cards by the population of the country. The article includes data that determine the degree of development of such a sphere as retail payments using plastic cards, and discusses the main trends in promoting and improving this business area. This solves the problem of adapting the domestic payment system to modern realities and external challenges.
Objectives The aim is to investigate and analyze the current status of the bank card market and predict its development in Russia.
Methods The study draws on methods of statistical analysis, regression, and forecasting.
Results We reveal a regular and permanent increase in the number of issued and applied bank cards; identified a set of factors and their impact on this increase. Using these factors, we forecast further changes in the issue of payment cards in the future.
Conclusions The paper identifies the main factors affecting the level of development of the domestic card market for cashless payments at various levels: from the client to the State.

Keywords: bank card, plastic card, issue a card

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