Abstracting and IndexingРИНЦReferativny Zhurnal VINITI RAS Worldcat LCCN Permalink Google Scholar Online availableEastvieweLIBRARY.RU Biblioclub |
Use of cluster analysis for segmentation of competition environment of sanatorium-resort organizations of recreational region
Available online: 11 April 2012 Subject Heading: TOURIST AND RECREATIONAL ZONES JEL Classification:
In the article segmentation of sanatorium-resort organizations of region of Caucasian Mineral Waters is conducted is defined and the basic clusters of sanatorium-resort organizations are revealed. The indexes, characterizing efficiency of entrepreneurial activity of sanatorium-resort organizations and their scale, characterizing effectiveness of different aspects and allowing to find the price of this result and also to define the ways to improve the health resort of are shown. Keywords: recreational region, sanatorium-resort activity, competition environment, cluster, cluster analysis, recreational cluster, trade and logistics cluster |
ISSN 2311-8733 (Online)
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