Regional Economics: Theory and Practice

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Formalized assessment of reputation capital of the region: Methodological approaches and their testing, the Republic of Tatarstan case

Vol. 17, Iss. 9, SEPTEMBER 2019

Received: 28 May 2019

Received in revised form: 10 July 2019

Accepted: 5 August 2019

Available online: 16 September 2019


JEL Classification: O11, O43, O47, R11

Pages: 17091722

Grunichev A.S. Training Center of Federal Antimonopoly Service, Kazan, Russian Federation

ORCID id: not available

El'shin L.A. Center of Advanced Economic Research in Academy of Sciences of Republic of Tatarstan, Kazan, Russian Federation

ORCID id: not available

Subject The article considers methodological approaches to formalized assessment of reputation capital of territories.
Objectives The aim is to develop theoretical and methodological framework for formation and assessment of regional economic systems' reputation capital through defining the institutional and market factors that affect the nature and essential characteristics of parameters of territories' economic growth.
Methods We offer a version of conceptual approach to quantitative assessment of reputation capital of the territory, which enables a transition from qualitative to formalized assessment of progress of the investigated process. The study employs methods of economic and statistical modeling.
Results We assess the behavior of reputation capital of the Republic of Tatarstan from 2013 to 2017. The obtained data demonstrate an upward and wavelike trend in the reputation of the region. It is conditioned by divergent movements of key sub-index values.
Conclusions The developed and tested methodological tools for quantitative assessment of regions reputation capital create a firm basis for academic studies aimed at the multivariate analysis of core drivers of territory's reputation.

Keywords: reputation capital, reputation economy, methodological approach, economic advancement, government regulation


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